Photo of Callicarpa giraldii 'Profusion' fruit by Jean-Pol GRANDMONT

Photo by Jean-Pol GRANDMONT

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Buy Callicarpa giraldii 'Profusion'

Scientific Name: Callicarpa bodinieri var. giraldii 'Profusion'

Also Known As

  • Callicarpa 'Profusion'
  • Callicarpa bodinieri 'Profusion'
  • American Beautyberry
  • Beautyberry
  • Beautybush
  • Profusion Beautyberry

Plant type

shrub

size

  • H: 4'-10'
  • W: 4'-8'

planting zones

  • 6a-9b

1 gallon bagged root ball | $31

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30 at Gossler Farms

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Callicarpa giraldii 'Profusion' plant details

Callicarpa giraldii 'Profusion' is a fast-growing broadleaf deciduous shrub with blue and green foliage. In spring and summer pink flowers emerge followed by purple fruit. Features fuzzy texture. Grows well with sun - mostly shade and regular water. Drought tolerant once established. Adapts to various soil conditions. Does well in average and well-drained soil.

CHARACTERISTICS OF Callicarpa giraldii 'Profusion'

Plant type: shrub
Plant family: lamiaceae
Foliage: deciduous blue and green
Mature size: 4 FT - 8 FT - wide, 4 FT - 10 FT - tall
Flowers: pink blooms in spring and summer
Uses: cutting garden, fall color, fall interest, mass-planting

GROWING CONDITIONS for Callicarpa giraldii 'Profusion'

USDA Zones: 6a - 9b
Sun exposure: sun - mostly shade
Watering frequency: regular
Resistant to: deer
Soil needs: average and well-drained

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Nursery contributed plant descriptions

The green foliage appears in April followed in July by purple flowers. By October the berries turn purple and the foliage turns yellow. The lustrous purple fruit hold on all winter (until March). Best planted with a light backdrop such as a weathered fence. Wonderful when used as an informal hedge.
Showy, upright, gracefully arching shrub to 10' noted for its profuse fruit set. Small lilac flowers become masses of violet-purple bead-like berries appear in clusters of up to 30-40 per cluster. Wonderful in autumn as its showy fall fruits remain on the plant after the leaves have dropped. New foliage emerge bronzy-purple in spring, before maturing to dark green in summer; its deep rose-purple fall color completes its pretty picture. S-PSh/M
An upright, arching, deciduous shrub with lavender flowers in the summer, followed by a profusion of violet-purple fruit clusters in the fall. New growth is bronze-purple, summer foliage is dark green, turning purplish pink in the fall. Growth Rate fast
Clusters (cymes) of small, lavender flowers bloom in the leaf axils along the stems in summer. Flowers are followed by large clusters of bright, glossy, violet-purple fruits (each 1/6" diameter) which ripen in September and put on their best show through November. Beauty berry is a must for the fall garden.
Blooms: summer, purple - pink, purple fall foliage/ bright purple -violet ornamental berries. Zone 5-8, 6', China, part sun-sun, moist, humus rich
Lilac-pink flowers, purple fruit. Orange-purple fall foliage, deciduous. Prune to make dense. Zones 7-9.
Beautyberry in the winter is a sight to behold. The profuse purple berries linger long after the leaves are gone and shine like jewels. zone 6
Bronze to purple tinged new growth. While Beautyberrys are known for the berries not blooms, this has such a 'Profusion' of blooms, that they are also somewhat showy, especially compared to other forms. As a result there's extra heavy fruit set as well with 30-40 fruit per cluster. This heavy fruit set occurs on younger plants than other cultivars. The most widely sold cultivar of all due to the above features.

By: Lazy S'S Farm Nursery

Fuzzy gray green leaves on this upright shrub, lavendar purple berries in fall, and the best fall color of any beautyberry make this a good addition to any garden. Especially one with deer! The fall color is almost pink as the leaves lose their green and show the purple left in the leaves.

By: Specialty Ornamentals

Similar to the species but with bronze young leaves and pale pink flowers. This free flowering form produces deep violet fruit. One of the most popular selections here at the nursery.

By: Greer Gardens Inc.

Loads of distinctive purple berries are borne in clusters along the stems beginning in late summer. The willowy foliage turns pinkish-purple in fall. This plant generates healthy autumn sales at the garden center. AGM winner. GPP award.
Fantastic clusters of electric lilac purple bead-like fruit in late fall are conspicuous in garden as well as vase. Deciduous shrub 8' x 8'

Gardening facts about Callicarpa giraldii 'Profusion' plant

How to Grow Callicarpa giraldii 'Profusion'

  • Sun Exposure

    • sun - mostly shade
  • Water Needs

    • regular - drought tolerant
  • Soil Needs

    • adaptable
    • average
    • well-drained

Features

  • Foliage Color

    • green
    • blue
  • Flower Color

    • pink
  • Wildlife

    • deer resistant
  • Fruit

    • purple
  • Flower Season

    • summer
    • spring
  • Foliage Season

    • deciduous
  • Texture

    • fuzzy
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